Content Strategist.
Visual Storyteller.
Interactive Specialist.
15 years shaping experiences with lasting impact
Case Studies
Refined and Aligned
Brand Messaging
Revamped Brand Messaging to increase lead conversion. Spearheaded and oversaw an overhaul of our company website, production of new demo videos, and a unification of all digital channels with consistent voice and imagery.
Streamlined Production
for Interactive Training Courses
Led Art Direction for 30+ interactive safety training courses, overhauling the visual style to improve mobile performance and speed up asset production. Workflows were streamlined with storyboards and repeatable pipelines.
Art Direction for
AR Marketing Games
Directed 3D Art and Animation for Augmented Reality (AR) marketing experiences with Toys R Us and Culver’s; establishing a balance between performance, style, and customer delight.
Created Powerful &
Cost Effective Campaign Imagery
Produced authentic looking visuals that gave dignity to our target audience. By combining generative AI with Photoshop enhancements, I delivered realistic, industry-trusted imagery quickly and affordably.
Crafted Illustrations for Publications
Brought intrigue and visual storytelling to publications, transforming dry content into fun, memorable, and easy-to-digest material using a blend of hand-drawn and AI-assisted art.
My Creative Process
Always listen critically and analyze all data before making a move. View everything through the customer’s lens and constantly push to make the end product as simple as possible.
My Leadership Style
Establish a well-defined goal to act as a north star for all decision making. Play to your team’s strengths and ensure they have everything they need to be successful.
Skills
Content Strategy
Shape ideas into compelling narratives and translate them into clear creative briefs, storyboards, and presentations to guide production.
Visual Storytelling
Create visuals and animations that simplify complex ideas into engaging, easy-to-grasp moments.
Project Management & Team Leadership
Lead cross-functional teams by managing sprints, budgets, timelines, quality, and creative direction.
Brand Alignment
Ensure a consistent brand voice and style across websites, campaigns, social, and marketing assets.
Interactive Design
Design engaging user experiences, including interfaces, system flow, and branching narrative structures.
Video Editing & Animation
Produce cost-effective, engaging videos and animations that captivate audiences.
Illustration
Handcraft expressive characters and visuals that resonate across styles and audiences.
3D Art
Build 3D models that enhance storytelling and allow deeper exploration in video or interactive media.
Generative AI
Leverage AI as a creative accelerator for ideation, design, and new workflow possibilities.
-
![]()
“Matt was an incredibly dedicated and valuable teammate. He served on our leadership team for over two years and brought a thoughtful and unique perspective to our decision-making. Matt thinks strategically and brings impeccable taste to the creative process.”
Stokes McIntyre
President & CEO -
![]()
“Matt is not just a talented artist and project manager; he elevates every aspect of the creative process.”
Michael J. Caito-Khurshid
Product Owner -
![]()
“Matt demonstrates true commitment to creative solutions. He’s thinking about the end-to-end experience regardless of his team’s involvement, and brings real strategy to every engagement. Plus, he’s super talented and a pleasure to work with.”
Jackie Robles
Director, Creative Services -
![]()
“I was impressed by his hard work and attention to detail as he managed a large amount of content. Even during stressful times, he was approachable and had a positive attitude.”
Tim Sandlund
Regional Marketing Director -
![]()
“Matt is a tremendous talent. His ability to create is very impressive. He has a bright future ahead of him.”
Brian Walters
VP, Creative Services -
![]()
"Matt is receptive to feedback and can talk very professionally with clients to help bring their visions to life."
Sean Brice
Art Team Lead -
![]()
"His work is done quickly and precisely and I have been very satisfied with the end results. I used his work in both a game and a video training series that I've produced. 10/10 would work with again"
Mike Geig
Senior Manager, Digital Productions -
![]()
"He's one of those talented, curious, self-teaching people who will just naturally grow wherever he's planted."
Hamish MacDonald
Cartoonist
Employment
Freelance
Creative Consultant & Illustrator
Sep 2024 - Present
MindForge
Creative Director
Nov 2017 - Sep 2024
Marxent Labs
Senior Artist
Jun 2014 - Nov 2017
Communication Exhibits Inc
Interactive Media Specialist
Aug 2011 - Jun 2014
WRL Advertising
Artist & Editor
Mar 2011 - Aug 2011
About me
I’m an artist, creative director, and dad based out of Columbus, Ohio.
Storytelling is my passion.
When I’m not crafting content for clients or spending time with family, I’m most likely writing and illustrating comics.
The same love I have for developing my own stories is what I use to create compelling and entertaining narratives for company’s products or services.
Whether it’s discussing client needs or helping guide a production team, I’ve found satisfaction in capturing business objectives and discovering creative solutions to meet those goals.
Need new ideas?
I can find creative solutions to your business challenges.